9780073382395

Fundamentals of Corporate Finance Standard Edition

Bradford D. Jordan, Jordan Bradford, Stephen A. Ross

9th Edition

The best-selling Fundamentals of Corporate Finance (FCF) is written with one strongly held principle- that corporate finance should be developed and taught in terms of a few integrated, powerful ideas. As such, there are three basic themes that are the central focus of the book: 1) An emphasis on intuition--underlying ideas are discussed in general terms and then by way of