9781118218839

Financial Accounting

Donald E. Kieso, Jerry J. Weygandt, Paul D. Kimmel

7th Edition

Weygandt helps corporate managers see the relevance of accounting in their everyday lives. Challenging accounting concepts are introduced with examples that are familiar to them, which helps build motivation to learn the material. Accounting issues are also placed within the context of marketing, management, IT, and finance. The new "Do It!" feature reinforces the basics b